by leonie@divacentral.com.au | Nov 26, 2019 | Getting Found, Getting Online
Perhaps the greatest challenge of being an up-and-coming ECommerce store owner, drop-shipper and blogger is a lack of steady and converting traffic. Shooting straight from zero visitors to having a thousand or more of them for a definite period may sound like a...
by leonie@divacentral.com.au | Sep 19, 2019 | Getting Online, Planning for Business Success
The difference between marketing strategy and marketing plan comes down to the purpose and application. Effective marketing strategy is determined by your business strategy – where you want to go, what market you’ll serve, how you’ll go to market...
by leonie@divacentral.com.au | Sep 19, 2019 | Getting Found, Getting Online
Whether you own your business or are starting a new one, using a Press Release should be an important part of your standard marketing strategy. As a small business, you may be thinking it is not for you, and PR is only used at the “big end of town”. This...
by leonie@divacentral.com.au | Jan 5, 2019 | Getting Found, Getting Online, Getting Social, Online Tools and Resources
Whether you are a business owner or an online marketer, there are a lot of marketing tactics that you can utilise. Your primary goals are to generate traffic and convert qualified leads. With the strict competition today, using the same old strategies may not work as...
by leonie@divacentral.com.au | Jan 30, 2018 | Getting Online
Building a website is like building a house. There’s a lot to take into account and planning for success is the key. Ever wonder what to consider when building a website? You should think about the following prior to commencing a discussion with any web developer....
by leonie@divacentral.com.au | Jan 29, 2018 | Getting Online, Getting Social
If you have no social media strategy and no system – then you should forget about using that network platform for your business. With the correct social media strategy and the right approach, social network can be a powerful & effective tool. Why social media for...